cafo

We’ve come across two interesting articles in the past week about the power of advertising. More accurately, they both speak to the power of spending outrageous amounts of money on advertising, to the point of drowning out any and all alternatives. It’s not hard to imagine that big fast food chains like McDonald’s are always going to outspend the Humane Farming Association and PETA on advertising; as a public company, Ronald McDonald and company have a responsibility to their shareholders to sell as much industrially produced, CAFO-raised beef as possible. But it’s still hard to stomach when a report like the one cited in a recent Huffington Post article from the American Academy of...
Lynn Henning, a 52-year-old family farmer from Clayton, Michigan, has been recognized as the North American winner of the Goldman Environmental Prize for her work tracking the effects of factory farm pollution in rural Michigan. The Goldman Environmental Prize honors grassroots environmentalists and is annually awarded to six recipients, one from each inhabited continent. The prestigious award is often regarded as the Nobel Prize for environmental work. In the late 1990s, CAFOs (Concentrated Animal Feeding Operations) started opening near the Henning Farm in rural Michigan. Twelve ended up within a ten-mile radius of her small farm, where Henning has lived and farmed with her husband and...